Affiliate marketing is a great way to earn money by promoting the brands you know, like, and trust!”Sonia Roselli
Are you looking for an easy way to make extra money to supplement your makeup biz? If so, listen up. I will tell you how you can make extra money all while talking about products you already love!
I get asked all the time about how affiliate marketing works. Questions like, “Can you really make money with affiliate links?”
Or better yet, “Is this an ethical way to earn?”
The answer is yes, absolutely!
What is Affiliate Marketing:
Affiliate marketing has been around for years. In a nutshell, affiliate links are links with a special code at the end of each link that has a unique number tied to your email address.
You post this link on your website, email, social media profile, or text, and when someone buys from a link you posted, the hosting company pays you a small commission for directing a sale to their website (1-20%, depending on the brand and/or promotion).
Pretty groovy, right?
There are lots of different companies and brands that offer affiliate links.
It’s an easy way to encourage you to talk about their products and you win by getting paid a commission. To me, this is the best and most ethical way of selling products and services you love and earning money doing it.
As a beauty brand myself, sure, I can keep all my earnings, but why not share the wealth with those who know, like, and trust my brand enough to promote it to their friends and clients? Many other brands feel the same way.
How much can you make as an affiliate?
There’s the million dollar question. That all depends on YOU, which is the beauty of affiliate marketing.
I know people who make $50-100 a month. I know people who make $50,000-100k per month. I even know people who make between $500k and $1 million or more a year in affiliate links (but that is rare, those sites usually have tons of traffic) but it can be a great way to monetize your blog and income. I average between $15-20k a year in affiliate links. It’s not part of my overall strategy, but it is a small part of my biz. It basically pays the overhead to pay my rent! 🙂 Even if you make $100 a month, that could pay a cell phone or electric bill, yes?
If you’re already talking about products and services, why not get paid a little to promote on a Facebook Live or in a blog post? Wherever your clients are, why not help them discover new and exciting products and earn a little kibble on the side? The more traffic you have the more money you make!
How Can You Become an Affiliate
When looking for brands you want to promote, the easiest way is to find their programs on the footer section of most websites. Usually a link that says “Affiliates” or “Partners” is usually where you can apply to be in their affiliate program.
Many times you must apply and get approved. Most companies have an approval process and sometimes can take days before you know if you’ve been accepted into the program.
When applying, they may ask you things like, “How many followers do you have?” Or ask you for your blog or social media sites. Many times it’s an easy process but some are harder to get into than others. It really depends on the brand. Sephora is one of the hardest to get into, but Ulta is fairly easy. (At the time of this writing, Sephora pays 2-10% and Ulta 1-3%)
There are also companies that have a ton of brands under their umbrella. Here are a few Affiliate Marketing Companies:
Hey come on, I would be silly not to include that last one, right?
Become an SRB Affiliate
As a Sonia Roselli Beauty Affiliate, you make a commission on each sale that is generated with your unique personal link.
Here’s how it works:
- Apply for your link.
- Get your unique link
- Use your link to promote your favorite product or bundle
- Earn Money!
Of course, becoming a top affiliate is more than posting a link on a random friend’s Facebook post. Many of our top affiliates have a really great strategies.
To show you how it’s done, we reached out to one of SRB’s top affiliates of 2018. She was kind enough to share some nuggets of gold on her top strategies for using affiliate links to promote products she already loves!
How To Have Successful Affiliate Campaigns
1) Demo & Follow Up On Social Media (Or in person!)
If you’re a makeup artist, one of the best ways you can promote any product is to demonstrate it. While demo-ing on yourself is a possibility, it’s even better to demo on clients for the world to see. The more people who see and buy the more money you make.
Makeup artists & estheticians working with customers have the chance to touch faces all the time. Using SRB products or other products you love on customers is a great introduction. It also sets you up as the expert.
Becoming an Affiliate in Your Makeup Classes
Our top affiliate hosts makeup classes four times a week in her studio. These 90-minute individual and/or group sessions teach everyday people the basics of makeup application. As part of her classes, she emphasizes skip prep.
Then, she follows up by providing every attendee a little sheet with notes on it for them to recreate their looks. Printed on every copy is her affiliate link and the names of the products so her customers can then follow up themselves to order their products. You could also consider a follow up email for each student providing an easy-to-use clickable link!
This non-invasive, yet thorough, method has helped one of our top affiliates achieve success!
2) Promote on your Social Media
Any Social Media account is an avenue to reach out to people interested in purchasing products with your affiliate link.
Stories on Instagram are an increasingly great way of sharing products, and it’s great that you can include your link right there, too!
Remember to include a reminder to your followers to “Swipe Up” so they can follow your link to the products.
Have a blog?
I know many of you do and what a great way to earn extra money while doing things you’re already doing to attract clients!
Our top affiliate posted all of her favorite products as part of her “Christmas Gift List” over the holidays. She made $300 in one month using this strategy alone!
A blog is a great way to share photos, talk a little about the products, and include that affiliate link to make purchases easy.
Does affiliate marketing sound like a great way to earn extra money? Where you could put your link is endless (But be careful, some Facebook groups don’t allow it). But that’s how affiliate marketing works and why so many beauty bloggers are wealthy!
Would you like to join our affiliate program? We’d love to have you. It’s free to join and the bonus: there are no upfront costs stocking inventory. It doesn’t cost customers to use the link, either! It’s a win-win for everyone.